Much has been written lately about so-called “viral” content creators. The shining example is BuzzFeed, which announced this morning that the site reached an astonishing…
About
I am a 3-time CEO and President with over six years of experience using AI in the creation of video. I'm currently CEO of Butter Works, a digital media and consulting company that provides AI and strategy services, as well as full video production.
My experience also includes time as CEO of CollegeHumor, where we grew traffic by billions of views to make the company the #7 YouTube channel while tripling revenue. Additionally, as CEO of Nylon, I oversaw the growth of revenue by 150% and digital audience 15x year-over-year.
I was also EVP/GM at A+E Networks, where we oversaw the creation of the #1 show on Facebook (50 million views/episode), the #2 show on Snapchat (80 million views), multiple hit shows on YouTube (70 million views), and many successful branded content advertising campaigns. Simultaneously, I ran FYI, one of A+E’s cable networks.
Earlier, I was President, Digital at Time Inc, and was named one of The Hollywood Reporter’s “Top 50 Digital Power” executives while serving as Executive Vice President and General Manager of TV Guide Digital. Previously, I was Vice President, Business Operations at MTV Networks’ MTV.com. I began my career as a sports announcer at 1010 WINS in NYC. (my LinkedIn profile). Pronouns: He/him.
Contact me at: paul [at] paulgreenberg [dot] com.